Posts in food blogging
FOOD STYLING & FOOD PHOTOGRAPHY E-COURSE - AUTUMN 2021
FOOD STYLING & FOOD PHOTOGRAPHY E-COURSE - AUTUMN 2021

WHO IS THE ON-LINE FOOD PHOTOGRAPHY AND FOOD STYLING COURSE FOR?

  • Are you new to food photography and styling and eager to kick start your learning process?

  • Have you been taking food photos for a while, but find that you just can't get the images you really want?

  • Or are you a long-term food blogger who has plateaued and is keen to level up and go pro?

  • Do you work best with the supportive of a creative community and teacher who are there for you every step along the way?

Great! Because this food photography e-course is for YOU!

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food photography, ecourse, food photography ecourse, food blogging, food styling, goal setting, branding, creativity, Creative businessK J Espinel
HOW TO START A MAILING LIST. YOUR 10 LIST BUILDING QUESTIONS ANSWERED!
HOW TO START A MAILING LIST. YOUR 10 LIST BUILDING QUESTIONS ANSWERED!

In today’s online world it’s almost impossible as a food blogger, food photographer or recipe developer to do everything and be everywhere - Instagram, Facebook, TikTok, Pinterest, Twitter - there are just SO many platforms one can spend (too much) time on, am I right? That begs the question - which platform(s) should we spend our energy on, which one will have the biggest impact on our career and also on our bottom line?

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creativity, food blogging, food photography, goal setting, branding, Creative businessK J Espinel
5 REASONS I SWITCHED TO FLODESK (AND WHY EVERY CREATIVE SHOULD TOO!)
5 REASONS I SWITCHED TO FLODESK (AND WHY EVERY CREATIVE SHOULD TOO!)

My biggest regret as a food photography teacher and creative business owner is that I didn’t start a mailing list sooner! I SO wish I had. That’s because having a mailing list is empowering, financially rewarding and the best way to communicate with your most loyal, awesomest community members, establishing an intimate connection in the process. Your newsletter is also the place where you can offer the most valuable content, kinda like a secret insiders club. And having a mailing list means you’re less dependent on the ebbs and flows of social media algorithms. In short, mailing lists are simply FAB!

Now, I know what you’re thinking, starting a mailing list feels daunting and complicated and where does one even start? It’s also so time consuming, right? Wrong!

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creativity, food blogging, food photography, goal setting, branding, Creative businessK J Espinel
HOW TO DESIGN AND LAYOUT YOUR SELF PUBLISHED BOOK! (PART 1)
HOW TO DESIGN AND LAYOUT YOUR SELF PUBLISHED BOOK! (PART 1)

Hey everyone, I’m back with another little glimpse into my self publishing journey behind Creative Food Photography, my first book! Today we’ll be taking a closer look at the process of designing and planning the interiors and layout of the book. I’ve split the blog post into two, so as not to overwhelm you, with part 2 coming atcha super soon! My hope is that this blog post (and the one coming up) will help YOU on your self publishing journey too, as well as get you super excited about grabbing yourself a copy of my book if you haven’t yet. You can find all the places to order it right here :)!

Now, are you ready to get stuck in?

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goal setting, food photography, food styling, food blogging, self publishing, Creative Food Photography, branding, creativityK J Espinel
GIFT GUIDE FOR FOOD PHOTOGRAPHERS AND FOOD BLOGGERS
GIFT GUIDE FOR FOOD PHOTOGRAPHERS AND FOOD BLOGGERS

Whether you’re looking to buy a gift for yourself (#selflove) or for someone you adore who is obsessed with food photography and food styling, I’ve got you covered with my 2020/2021 gift guide! I’ve tried to focus mainly on smaller businesses, gifts that will enhance any food photo and Instagram gallery, as well as items that support creativity as well as productivity and business growth. It’s been a joy putting this guide together for all you food photographers and content creators, and I hope you find something here that feels just right this season!

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Creative Food Photography, creativity, food blogging, food photography, food styling, goal setting, Creative businessK J Espinel
CREATIVE BUSINESSES, SELLING ONLINE AND INFLUENCER MARKETING IN 2020
CREATIVE BUSINESSES, SELLING ONLINE AND INFLUENCER MARKETING IN 2020

NOTE: This blog post is part 24 of my INSTAGRAM SERIES - content all about helping YOU manage your way around instagram. In the INSTAGRAM SERIES I've touched on subjects such as how much money should bloggers and influencers earn, how the instagram algorithms really work and is your instagram account worth following. Just click here to find all the other parts in the series. Now on with today's post...


As I write these lines we’re in the middle of a global pandemic and though our primary focus is most certainly (and rightly!) on people’s and the planet’s well-being, the reality for most of us is that we still need to pay our bills and provide for ourselves and our loved ones. The question is, how can content creators, food photographers, recipe developers and influencers like us whose industry has been turned upside down, weather these uncertain times and come out of this period with our income streams (and sanity) still in tact? I don’t want to pretend that I have all the answers, but would love to share some ideas and thoughts that might help you manoeuvre through these choppy waters…

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instagram tricks, creativity, food blogging, food photography, food styling, goal setting, Creative businessK J Espinel
8 LIGHT FOOD PHOTOGRAPHY LIGHTROOM PRESETS
8 LIGHT FOOD PHOTOGRAPHY LIGHTROOM PRESETS

It only took a crazy scary virus to force me to slow down and FINALLY create my light and bright food photography preset bundle for desktop especially for you! After the warm response to my essential Lightroom presets, which were aimed at those of you who love darker and moodier shots, I thought it would be helpful to put some presets together, which will give your images that lighter look. In fact, most of my food photography clients prefer lighter shots and the presets I’m sharing with you today have hence come in extremely handy when completing client work. As always, I like to go over and beyond for my tribe and consequently the bundle includes a few tiny little extras like a special introductory 10% off discount code valid until June 1st! Want to find out more? Then please read on…

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Lightroom presets, branding, creativity, food blogging, food photographyK J Espinel
ESSENTIAL QUARANTINE COOKING AND SHOPPING GUIDE
ESSENTIAL QUARANTINE COOKING AND SHOPPING GUIDE

How many days have you been staying safely home in quarantine? When are you expecting your next food delivery or are you planning a big food shopping trip to the supermarket soon? Whatever your set up is during the COVID-19 crisis, I’d love to help you with my essential shopping guide, so you’re able to focus on what you truly need and on purchasing what will bring you the most amount of joy in the kitchen. I’ll also point you towards some easy, flexible and nourishing vegan pantry recipes to cook during your time in quarantine. My hope is that you’ll be able to navigate through your time in isolation with flair and flavour. If that sounds like what you’re after, please read on…

ESSENTIAL QUARANTINE FOOD SHOPPING GUIDE

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food blogging, vegan recipeK J Espinel
THE COST OF SELF PUBLISHING VERSUS TRADITIONAL PUBLISHING. WHAT YOU NEED TO KNOW.
THE COST OF SELF PUBLISHING VERSUS TRADITIONAL PUBLISHING. WHAT YOU NEED TO KNOW.

Hey everyone, I’m back with an update on my book writing saga and with lots of information about the financial implications of self publishing. As many of you know, not least from this blog post, these podcast episodes (1) (2) (3) and my writing diary highlights on instagram, I’m writing a book on food styling and food photography. For a variety of reasons I’m self publishing and sharing the lessons I’ve learned on the way with YOU in the hope they will help you on your book journey!

Today, I wanted to break down the financial implications of self publishing compared to tradition book publishing and also outline the various routes available to you. I’m still learning as I go along, but here’s what I’ve discovered so far.

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goal setting, food photography, food styling, food blogging, self publishing, Creative business, Creative Food PhotographyK J Espinel