food photography

#27 - THE ART OF FOOD PHOTOGRAPHY WITH ARAN GOYOAGA

#27 - THE ART OF FOOD PHOTOGRAPHY WITH ARAN GOYOAGA

In today’s episode (27) of The EAT, CAPTURE, SHARE Podcast, I’m speaking with cookbook author, food stylist and photographer Aran Goyoaga, known on instagram as Cannellevanille. We talk about the art of food photography and styling, smart phone photography and cookbook writing. Here’s what else you can expect from today’s episode…

  • Aran introduces herself

  • Aran outlines the first steps she took to turn her hobby into her career

  • Aran explains how she conveys emotions and tells stories through her photography

  • Aran gives us a glimpse into how she uses editing to create movement in her still images

  • We chat about the pressures of posting on instagram and how to manage the joy and stress that comes with sharing work online

  • We explore whether as artists we create for ourselves or our audience and how to navigate this dichotomy

  • Aran shares cookbook writing tips

#26 - INSTAGRAM ALGORITHMS - WHAT YOU NEED TO KNOW!

#26 - INSTAGRAM ALGORITHMS - WHAT YOU NEED TO KNOW!

In today’s solo BONUS episode (26) of The EAT, CAPTURE, SHARE podcast, I’m sharing more about the new instagram algorithms and breaking down the key changes being introduced on the platform, what they mean for you as a food blogger, recipe developer and content creator and how you can make the most of the situation at hand. Here’s exactly what you can expect from today’s episode…

  • I speak about the instagram ‘glitch’ that happened a few weeks ago and what its short and long term implications are

  • I explain why instagram likes, views, engagement and reach are down for many instagrammers

  • I outline what ‘pay to play’ means in the context of the instagram algorithm

  • I reveal what I believe is happening with instagram hashtag reach

  • I note why change is good and how changing your instagram around may be a good thing

  • I stress the importance of creating video content

  • I outline the major changes that instagram is trialing which involves hiding like counts.

  • I break down why they are making this change and what the implications are for YOU

#24 - HOW TO GROW YOUR AUDIENCE AND BUSINESS ON INSTAGRAM - ON-AIR MENTORING SESSION

#24 - HOW TO GROW YOUR AUDIENCE AND BUSINESS ON INSTAGRAM - ON-AIR MENTORING SESSION

In today’s episode (24) of The EAT, CAPTURE, SHARE Podcast, you’ll be listening in on another one of my instagram mentoring sessions; I’m working with nutritional therapist and plant-based recipe developer Ana Estellés. I give Ana some suggestions on clarifying her brand message, fine tuning her instagram bio, using hashtags and prepping for her dream of writing a book….

  • We explore how Ana can explain from the outset what she offers prospective clients and what sets her services apart from everyone else

  • We deep dive into Ana’s current business to establish how to identify what’s working and help her define her niche

  • We speak about the importance of listening to your audience and creating content and products for them, NOT the other way around

  • I explain why SEO still matters in 2019 and more!

#23 - THE ART OF FOOD STYLING WITH SILVIA BIFARO

#23 - THE ART OF FOOD STYLING WITH SILVIA BIFARO

In today’s BONUS episode (23) of The EAT, CAPTURE, SHARE Podcast, I’m speaking with food photographer, stylist, food blogger and vegan baker Silvia Bifaro. We talk about food styling, finding your voice and the magic of creativity. Here’s what else you can expect from today’s episode …

  • Silvia introduces herself

  • Silvia shares how she found her own unique styling and photography style as well as tips on how YOU can do the same

  • We talk about creative evolution, finding inspiration and pushing through creative blocks

  • Silvia breaks down the technical process of how she manages to include herself in her shots

  • We discuss food trends that are emerging and why instagram keeps rising the bar for food photographers and stylists

  • We talk about why there is no longer ‘one trend’ on instagram and how trends keep coming back

  • We discuss how and why the food photography space on instagram is changing

#21 - ARE INSTAGRAM ADS WORTH IT?

#21 - ARE INSTAGRAM ADS WORTH IT?

In today’s solo episode (21) of The EAT, CAPTURE, SHARE podcast, I’m sharing my experience of playing with instagram ads and answering your biggest instagram ads related questions: Do instagram ads really work? Are they actually worth it for food bloggers or food influencers? Here’s exactly what you can expect from today’s episode…

  • I explain how this podcast episode came to be and why I decided to play with instagram ads this year

  • I share my personal experience of using ads on instagram and whether I believe they actually work

  • I outline some of the biggest mistakes people are making when promoting posts or creating ads on instagram

  • I reveal what you really think about people and brands who use instagram ads and promoted posts

#19 - HOW TO WRITE A BOOK (PART 1)

#19 - HOW TO WRITE A BOOK (PART 1)

In today’s solo episode (19) of The EAT, CAPTURE, SHARE podcast, I’m sharing the 5 lessons I have learned so far on my book writing journey, focusing specifically on how to get started and take those all important first steps. Here’s exactly what you can expect from today’s episode…

  • I share why now is the best time to start writing your book

  • I speak about the R-word, rejection, and why it can be a great teacher. I also talk about how I’ve coped with it on my journey so far

  • I discuss why perfecting your book proposal is key

  • I talk about why I’m currently not pursuing the self publishing route

  • I reveal what my book is about

#17 - THE BEAUTY OF BAKING WITH JULIAN ANGEL

#17 - THE BEAUTY OF BAKING WITH JULIAN ANGEL

In today’s episode (17) of The EAT, CAPTURE, SHARE Podcast, I’m speaking with Julian Angel, baker extraordinaire, food photographer and the food blogger behind Historias del Ciervo. We talk about how he started his now super successful baking blog, how he learned to develop his voice and unique style and what it really took to leave his 9-5 job and pursue baking and blogging full-time. Here’s what else you can expect from today’s episode …

  • I explain why this episode is my most favourite to date and why Julian’s words moved me to tears

  • Julian introduces himself

  • Julian explains how he started his successful blog, Historias del Ciervo

  • We talk about creativity and what it looks like to explore all aspects of it

  • Julian outlines how he transitioned from his 9-5 to blogging and baking full-time

  • Julian shares what it really takes to become a master baker and we talk through the art of practice and dedication to one’s craft

#16 - HOW TO GET FEATURED BY SAVEUR MAGAZINE

#16 - HOW TO GET FEATURED BY SAVEUR MAGAZINE

In today’s episode (16) of The EAT, CAPTURE, SHARE Podcast, I’m speaking with Alex Testere, senior associate editor at the renowned food magazine SAVEUR. We talk about what it really takes to get your work noticed by the SAVEUR team, how to write good food stories and have a chance at winning that elusive SAVEUR food blogger award. Here’s what else you can expect from today’s episode …

  • I talk through my impressions of the Saveur Blog Awards 2018 and what it really means to win

  • Alex introduces himself

  • Alex explains how ideas for features in the magazine come together

  • Alex outlines how to pitch to have your work featured in Saveur Magazine

  • Alex breaks down the steps involved in developing an initial pitch for the magazine into a featured narrative