#143 - MINI EPISODE | MY ENTIRE LAUNCH PLAN REVEALED!
In this week’s mini solo episode (143) of the EAT, CAPTURE, SHARE podcast, I’m taking you behind the scenes of my entire launch plan - how we planned it, what we considered, the risks we’ve taken and what works best to make the most sales!
Here's exactly what you can expect from today's episode...
I chat about how the idea for this podcast episode came about.
I explain why the quality of a launch determines the success of anything in your business.
I explain the biggest mistakes creatives make in their launch plan.
I outline why breaking your marketing plan up into quarters helps tremendously!
I note how content marketing is structured around a launch (and why it’s SO powerful and effective in moving the needle forward).
I share how we approach our mailing list during a launch.
I share the secret sauces of a successful launch.
I mention my best Instagram Story practices during launches!
I take you behind the scenes of how I hold myself accountable during launches.
I explain why I have a launch month rather than a launch week!
I outline my entire pre-order strategy.
I note why highlighting transformations is EVERYTHING!
You’re invited to our book launch and I share more on what it’s about!
I outline the role giveaways have played in all my launches!
LINKS MENTIONED:
Order my new book HOW TO MAKE YOUR FOOD FAMOUS HERE! It’s all about developing a social media strategy that works!
My first book, Creative Food Photography is available HERE! It’s for food photographers who want to find their own unique style and up level their photography
Find out more about my online Reels for Food Content Creators Course HERE
Find out more about my online Foundation Food Photography and Food Styling Course HERE
How to get started on Pinterest - Eat Capture Share Podcast episode number 60
My “Fav Creatives” highlight on Instagram
Grab your ticket for the LIVE podcast recording and book launch event HERE!
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Find my Instagram HERE
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