While I’m proud of all I’ve achieved as a food photographer, creative business mentor, author and content creator, my path has been far from linear. The reality is that I’ve had to navigate countless setbacks and the unpredictable nature of this industry, while celebrating career defining achievements along the way. So, when someone asked me during an Instagram Q&A how I’ve dealt with setbacks in my business, I knew it was time to share a little more of my behind-the-scenes and details of what brought me to this point. So, here it is!
Read MoreIn this week’s blog post, I’m highlighting the core money making junctions you need to pour your energy into so that you can bridge the gap between doing food photography as a hobby/side hustle and turning it into a thriving business that actually pays the bills!
Read MoreKeeping your portfolio tip-top is critical for both your creative growth and your business success. Today I’m going to share actionable, step-by-step strategies for updating your food photography portfolio the right way! Now let’s ensure your portfolio becomes your best marketing tool and a true reflection of your creativity!
Read MoreJoin me in part 1 of the transformation journey to reimagine and renovate our attic. I’m sharing a behind-the-scenes look at where we’ve got to so far, lessons we’ve learned along the way, and a peek at our vision for the finished space. if you’re currently deciding between moving house or renovating, already knee-deep in your own attic project, or just love a good home transformation story — grab a cup of tea and a cookie, and let’s dive in!
Read MoreThere are countless ways to build up your client roster, but in today’s blog post I’d like to focus on pitching! I’ll walk you through the essential do’s and don’ts of pitching as a food photographer or food content creator, so you can avoid common mistakes and increase your chances of hearing “yes” from your dream clients. Let’s dive in, shall we?
Read MoreIf you’ve ever found yourself scrambling to throw something up on your feed — random snaps, half-hearted captions or last-minute reels — just to keep your grid active, you’re not alone. The truth is, if you want to grow your audience, catch the attention of brands, and share content you’re genuinely proud of, planning out your Instagram content is EVERYTHING! In this post, I’m sharing my favourite Instagram content planning tips to help you map out a month’s worth of content with ease, confidence, and maximum impact. Let’s get started, shall we!
Read MoreWhen the weather warms up or you’re craving something light and fresh, nothing beats a crisp, vibrant salad. But if you’re aiming to hit those protein goals while keeping it plant-based, you’ll know it can be a little tricky to find salads that are delicious, satisfying and protein-packed. That’s where the three easy high protein vegan green salads below come into play.
Read MoreStruggling to get people to engage with your Instagram content? You’re not alone; I’ve been there too, and I know exactly how frustrating it can be. To ensure my 2025 content strategy performed better, I did a deep dive into my Instagram, reviewed the stats, assessed what worked, honestly analysed what didn’t work and then came up with a brand new content strategy for 2025, focusing primarily on engagement! Curious to know what made the cut and what actually works right now on Instagram? Let’s dive in, shall we?
Read MoreIf you’ve ever felt like your home no longer fits your life, you’re not alone. It’s a natural part of life’s evolution. And while moving felt like the obvious solution, I couldn’t help but ask myself: was a house move really the change I craved… or was it something deeper?
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