My co-teacher Silvia and I came together again this year to host our immersive 2-day, in-person food photography, Reel creation and storytelling workshop in London. This time, we opened the doors to more beginners and mobile phone videographers, making the experience accessible to creators who are just starting out with video as well as those looking to refine their DSLR filming process. Considering social media market demands, we designed the workshop to walk students step-by-step through our filming workflow — from planning the shot list to capturing footage and turning it into engaging Instagram Reels ready to share with the world!
Read MoreThis year marks 10 years since I went full-time as a food photographer and creative business owner, turning food content creation into my career. Today I’m sharing the 10 key lessons I’ve learned about using Instagram to grow your audience, strengthen your brand, and earn more doing what you love.
Read MoreAfter teaching three successful and (hopefully) inspiring videography and styling workshops these last few years, Silvia and I are back to host another London food styling, content creation and videography workshop this March!
Read MoreIt’s that time of year again when wish lists grow, dreams of the year ahead start forming, and we get to spoil ourselves or the food photographers and content creators in our lives whom we most adore.
Today I’m sharing a curated 2025 Gift Guide for Food Photographers and Food Content Creators, which includes all the things that I know will make your (or your loved ones’) content creation and food photography journey that little bit extra fun!
Read MoreWhile I’m proud of all I’ve achieved as a food photographer, creative business mentor, author and content creator, my path has been far from linear. The reality is that I’ve had to navigate countless setbacks and the unpredictable nature of this industry, while celebrating career defining achievements along the way. So, when someone asked me during an Instagram Q&A how I’ve dealt with setbacks in my business, I knew it was time to share a little more of my behind-the-scenes and details of what brought me to this point. So, here it is!
Read MoreIn this week’s blog post, I’m highlighting the core money making junctions you need to pour your energy into so that you can bridge the gap between doing food photography as a hobby/side hustle and turning it into a thriving business that actually pays the bills!
Read MoreKeeping your portfolio tip-top is critical for both your creative growth and your business success. Today I’m going to share actionable, step-by-step strategies for updating your food photography portfolio the right way! Now let’s ensure your portfolio becomes your best marketing tool and a true reflection of your creativity!
Read MoreJoin me in part 1 of the transformation journey to reimagine and renovate our attic. I’m sharing a behind-the-scenes look at where we’ve got to so far, lessons we’ve learned along the way, and a peek at our vision for the finished space. if you’re currently deciding between moving house or renovating, already knee-deep in your own attic project, or just love a good home transformation story — grab a cup of tea and a cookie, and let’s dive in!
Read MoreThere are countless ways to build up your client roster, but in today’s blog post I’d like to focus on pitching! I’ll walk you through the essential do’s and don’ts of pitching as a food photographer or food content creator, so you can avoid common mistakes and increase your chances of hearing “yes” from your dream clients. Let’s dive in, shall we?
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