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Instagram Growth Masterclass

For food creators and food photographers

grow your Instagram community, get noticed by brands, & monetise your content!

THE ULTIMATE COURSE FOR THE FOOD CREATOR OR FOOD PHOTOGRAPHER WHO IS SERIOUS ABOUT MONETISE THEIR CONTENT, LEARNING HOW TO STOP THE SCROLL, BUILDING AN ONLINE AUDIENCE AND DECIPHERING THE ALGORITHM, ALL WHILST ATTRACTING THE ATTENTION OF YOUR DREAM BRANDS!

Whether you’re looking to kick-start your Instagram journey, revisit your page after a break, or finally move past the same follower count you’ve been stuck on for ages, this Instagram Growth Masterclass gives you everything you need to grow your audience and understand how to earn an income doing what you love.

If this sounds like what you’ve been searching for, you’re in for a treat!

 

THIS Instagram Growth Masterclass is for anyone who IS…

✔ a food creator or small food business owner who is new to Instagram and eager to grow an online community organically

✔ a food creator or photographer who has on Instagram for a while, has noticed that their old Instagram strategies no longer work, but is ready to take Instagram seriously, find more paying clients or monetise their content

✔ a food creator who is ready to attract the attention of well-paying food and lifestyle brands as an influencer or UGC creator

✔ overwhelmed by all the conflicting advice online and looking for a one-stop shop that covers everything

✔ eager to pursue food content creation as a serious side paid hustle or full-time career

✔ wanting to learn how to reach the right customers, increase sales, and grow through a solid Instagram marketing strategy

✔ tired of putting time, money and effort into content that isn’t getting the reach or engagement it deserves

✔ wants an email pitch template and rate break down cheat sheet to ensure they are charging correctly when working with brands!

✔ looking for an course teaching tried and tested Instagram growth strategies. BTW, iIf you are looking for a phone videography course then this course isn’t right. Instead, please head over to our Food Reels Course HERE!

BTW All lessons have subtitles and a workbook so you can follow along with ease!

 

Want to transform your Instagram today?


 
“Even though I’ve been a content creator for over 17 years, I realised that my position on Instagram wasn’t as strong as it could be and that there was plenty of room for improvement if I adopted the right strategy. After just the first few lessons, I realised that what I was actually lacking was engagement, not followers. Kimberly doesn’t just teach Instagram tactics—she helps you understand how to create content with intention and strategy. After this course, you’ll stop guessing and start making decisions based on what actually works.”
— Nida, Australia
 
profile image of Instagram Growth Masterclass student Nida

Nida, Instagram Growth Masterclass student

 

WHAT WILL BE COVERED DURING THE Instagram Growth Masterclass For food creators and food photographers?

 

LESSON 1 - THE POWER OF INSTAGRAM

In this foundational lesson, you’ll learn why sustainable growth starts with understanding your audience, not just simply posting content for the sake of it. We’ll also explore how your goals directly shape the type of content and strategy you need to create.

Through a lecture-style class (with subtitles) with lots of tangible examples you’ll learn…

  • WELCOME TO THE INSTAGRAM GROWTH MASTERCLASS

  • WHY INSTAGRAM REALLY DOES MATTER

  • GOAL SETTING FOR THE WIN!

  • TOOLS TO TEST YOUR LEARNING

  • BONUS! INSTAGRAM PROFILE MAKEOVER WORKSHEET

LESSON 2 - A STRONG START: CRAFT THE PERFECT FIRST IMPRESSION            

Your Instagram bio and highlights play a crucial role in shaping first impressions. Your bio is your elevator pitch, and your highlights signal exactly who you are and what your content is about. So, we need to make sure every part of your profile is working for you!

Through a lecture-style class (with subtitles) packed with practical tips and real examples, you’ll learn…

  • HOW TO NAIL YOUR INSTAGRAM BIO

  • CHOOSING THE PERFECT PROFILE PICTURE

  • GET YOUR HIGHLIGHTS JUST RIGHT!

  • TOOLS TO TEST YOUR LEARNING

  • AND SO MUCH MORE TO HELP YOU ATTRACT THE RIGHT PEOPLE TO YOUR PROFILE

 

 

LESSON 3 - Content Strategy & Scroll-Stopping Branding

In this lesson, you’ll learn how to move away from random posting and start creating content strategically that actually supports your Instagram growth. We’ll tackle challenges like consistency and authenticity, while helping you build a content process that feels that doesn’t feel overwhelming.

Through a mixture of lecture-style teaching (with subtitles) and clear examples you’ll learn…

  • PLAN YOUR CONTENT WITH STRATEGY AND INTENTION!

  • WHY STUNNING VISUALS DO STILL MATTER

  • THE SECRET OF CREATING CONTENT CONSISTENTLY

  • TOOLS TO TEST YOUR LEARNING

LESSON 4 - BETTER CONTENT, MORE IMPACT

Should you focus on Reels or static posts? Why do some posts perform well while others flop? What kind of content actually attracts the right audience and supports your goals?

By the end of this lesson, you’ll stop second-guessing what to post and start creating content with clarity, confidence and purpose.

Through lecture-style classes (with subtitles) you’ll learn…

  • STATIC POSTS THAT ACTUALLY PERFORM

  • COULD CAROUSEL POSTS BE RIGHT FOR YOU?

  • HOW TO FINALLY NAIL YOUR REELS

  • THE BEST STORIES STRATEGY

  • ARE TRIAL REELS THE ULTIMATE GROWTH HACK?

  • SHOULD YOU GO LIVE ON INSTAGRAM?

  • TOOLS TO TEST YOUR LEARNING

  • IS IT WORTH GOING LIVE ON INSTAGRAM?

  • NAILING YOUR INSTAGRAM DM STRATEGY

  • COMBINING CONTENT FORMATS FOR GROWTH

 

WANT TO LEARN HOW TO GROW, MONETISE AND BUILD A THRIVING INSTAGRAM PRESENCE?

Inside the Instagram Growth Masterclass, I break down exact strategies, content formats and growth techniques to help you create with clarity, grow organically, and turn your creativity into opportunity.

So what are you waiting for? Join now!


 

LESSON 5 - GROWING A LOYAL INSTAGRAM COMMUNITY THAT LASTS

If you’ve ever felt frustrated by slow growth, confused by the Instagram algorithm, or like your content isn’t reaching the right people despite your efforts, this lesson is for you.

You’ll learn how to grow your audience organically, boost engagement, understand what drives visibility on Instagram, and build a loyal community that genuinely connects with your content and brand.

In this lesson (with subtitles) you’ll learn…

  • DECODE THE EVER CHANGING INSTAGRAM ALGORITHM

  • ORGANIC GROWTH STRATEGIES THAT ACTUALLY WORK

  • SHOULD YOU TALK TO CAMERA?

  • HOW TO GO VIRAL!

  • CRAFTING PERFECT CAPTIONS

  • THE SECRET TO HIGH ENGAGEMENT

  • BUILDING A LOYAL ONLINE COMMUNITY

  • NAVIGATING NEGATIVE FEEDBACK

  • TURNING FOLLOWERS INTO SUPER FANS

  • TOOLS TO TEST YOUR LEARNING

 

 

LESSON 6 - attracting dream brands & paid collaborations!

One of the most exciting parts of growing your Instagram presence is the opportunity to collaborate with brands, and turning your content into real income opportunities. In this lesson we explore how to make that happen!

So with that in mind, in this module (with subtitles) you’ll learn…

  • WHAT BRANDS ARE REALLY LOOKING FOR

  • HOW TO GET NOTICED BY YOUR DREAM BRAND

  • WARMING UP YOUR AUDIENCE FOR PAID COLLABORATIONS

  • PITCHING YOURSELF - THE RIGHT WAY!

  • THE METRICS BRANDS ACTUALLY CARE ABOUT!

  • BONUS! EMAIL PITCH TEMPLATE

  • BONUS! WHAT TO CHARGE BRANDS - A COMPLETE PRICE BREAKDOWN PDF

  • TOOLS TO TEST YOUR LEARNING

 

Ready to get started?


 
 
“I feel like sooooo many questions have been answered. I feel much clearer about how I can portray myself and my profile on Instagram! Thank you so much”
— Maria Jose, Ecuador

Maria Jose, Instagram Growth Masterclass student

 

 

LESSON 7 - DECODE YOUR PERFORMANCE, TRACK WHAT WORKS & GROW FASTER! (coming NOVEMber 2026)

In this lesson, you’ll learn how to stop guessing and start using your Instagram insights strategically. We’ll break down what your analytics actually mean, which metrics truly matter for growth and engagement, and how to use your data to create smarter content, refine your strategy and continuously improve your results.

In this lesson (with subtitles) you’ll learn…

  • INSTAGRAM INSIGHTS DEMYSTIFIED (coming November 2026 TBC)

  • ANALYSE YOUR PERFORMANCE (coming November 2026 TBC)

  • OPTIMISE YOUR CONTENT: SMALL CHANGES, BIG RESULTS (coming November 2026 TBC)

  • TOOLS TO TEST YOUR LEARNING (coming November 2026 TBC)

  • AND LOTS MORE!

LESSON 8 - SHOW US YOUR FINAL PROJECT! (coming novemBER 2026)

In this final lesson, we'll bring everything together to create a personalised Instagram growth plan tailored to your goals, niche, and content style. You'll leave the masterclass with a clear strategy, actionable next steps, and the confidence to grow with purpose.

In this lesson you’ll learn…

  • CREATING YOUR VERY OWN INSTAGRAM GROWTH PLAN (coming November 2026)

  • CERTIFICATE OF COMPLETION (coming November 2026)

  • AND LOTS MORE! (coming November 2026)

 

FAQ ABOUT THE Instagram Growth Masterclass

 
 
 

WHAT IS THE INVESTMENT?

 
 

Instagram Growth Masterclass

For food creators and food photographers

INCLUDES:

  • Unlimited access to all video lessons, including more than 30+ teaching modules (TBC)!

  • Beautiful digital workbook to accompany every single lesson for revision and deeper study

  • Super fun homework to truly empower you to take your Instagram to the next level

  • BONUS resources filled with tips and tricks to further empower you on your Instagram growth journey

  • Certificate upon completion

  • 7-day money back guarantee

  • Lifetime access (lifetime meaning the lifetime of the course)

IDEAL FOR:

This course is ideal for food creators, food photographers, recipe developers, educators, and small food businesses who want to grow organically on Instagram, create a strong content strategy, build a loyal community, and learn how to turn their love of food into real opportunities and income.

Investment £247

or

2 monthly instalments of £138.50

(total investment £277 )

SIGN UP NOW AND GET LIFETIME ACCESS!

BTW Investment stated here is in UK pounds. To find out what the investment is in your currency please head HERE. I advise revisiting the converter again on the check out page after any taxes have been automatically added (where applicable).

 


 
Profile image of Instagram Masterclass student Camilla

Camila, Instagram Growth Masterclass student

“I took the advice shared in the MASTERCLASS and implemented your tips and I am writing to you because this week I got my first BIG job as a food stylist! I am over the moon.

This means so much to me because it proved to me that I CAN DO THIS.”
— Camila, Netherlands
 

 

ABOUT KIMBERLY ESPINEL

Hi, my name is Kimberly and I'm a food photographer, educator, creator and author of the Amazon best-selling books, Creative Food Photography and How To Make Your Food Famous.

I have more than 25 years teaching experience and have taught food photography and content creation to 1000s of creatives just like you, ranging from complete beginners, intermediate and advanced students, in person and virtually, 1-2-1, in small and large group settings. In short, you’ll be in good hands if you join one of my courses!

I’ve worked with clients such as SONY, Ottolenghi, Waitrose, Kitchenaid and many more and I dare say I feel I know a thing or two about what food brands are looking for, what food trends are emerging and how to post food content that will make people stop the scroll! Now I’m here to share my knowledge with you!

I’m super excited to hear from you and help you discover what’s possible. So what are you waiting for? ;)

 

 

have questions about THE Instagram Growth Masterclass For food creators and food photographers?

I’d love to hear them! Please let me know how I can help. Simply complete the contact form below, making sure you submit the correct e-mail address ;). I can't wait to hear from you.