#26 - INSTAGRAM ALGORITHMS - WHAT YOU NEED TO KNOW!
In today’s solo BONUS episode (26) of The EAT, CAPTURE, SHARE podcast, I’m sharing more about the new instagram algorithms and breaking down the key changes being introduced on the platform, what they mean for you as a food blogger, recipe developer and content creator and how you can make the most of the situation at hand. Here’s exactly what you can expect from today’s episode…
I explain how this extra BONUS podcast episode came to be
I speak about the instagram ‘glitch’ that happened a few weeks ago and what its short and long term implications are
I explain why instagram likes, views, engagement and reach are down for many instagrammers
I share what post decay is and how it affects your reach on instagram
I outline what ‘pay to play’ means in the context of the instagram algorithm
I reveal what I believe is happening with instagram hashtag reach
I note why change is good and how changing your instagram around may be a good thing
I stress the importance of creating video content
I explain why starting a mailing list is more important than ever
And note why some of the bigger brands are starting to collect our telephone numbers in addition to our e-mail addresses!
I risk sounding like an old record, but I note why it’s STILL important to blog in 2019!
I outline the major changes that instagram is trialing which involves hiding like counts.
I break down why they are making this change and what the implications are for YOU
I explain why facebook/instagram hires the best people to look at emerging social media trends!
LINKS MENTIONED:
Find me on instagram and get inspiration every Sunday through the summer of 2019 on my instagram stories with my #TLPFAV5
Research on noted decline in reach, engagement and likes on instagram
Eat, Capture, Share podcast episode: How to build community on instagram
How instagram is trying to get rid of food blogger. And what you can do to stay afloat.
Instagram start test to hide likes from users in 7 countries.
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