In this week’s episode (37) of The EAT, CAPTURE, SHARE Podcast, I’m talking to Fiona Humberstone, author, CEO and founder of The Brand Stylist, whose mission it is to empower entrepreneurs to create incredible brands. Fiona has self published two wildly successful branding books and speaks candidly about what it really takes to self publish with style. Here’s exactly what you can expect from this week’s episode …
I talk about my instagram food photography challenge and my online food styling e-course
Fiona explains why she decided to self publish her books rather than pursue the traditional publishing route
We chat about how many books most authors really sell (this may shock you!)
We discuss whether having an audience on social media or a mailing list is essential, with Fiona sharing her exact instagram audience and mailing list size at the time of writing her break out book, How to Style your Brand (you’re in for a surprise!)
Fiona mentions how she worked through her imposter syndrome and fear during the book writing process
And lots more…
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