Posts in Creative business
THE ONE THING NO ONE TALKS ABOUT IN FOOD BLOGGING!
THE ONE THING NO ONE TALKS ABOUT IN FOOD BLOGGING!

NOTE: This blog post is part 10 of my INSTAGRAM SERIES - content all about helping YOU manage your way around instagram, food blogging and social media. In the INSTAGRAM SERIES I've touched on subjects such as why you're losing followers (and what to do about it) and how to set your price when working with brands. Just click here to find all the other parts in the series. Now on with today's blog post...

Is it just me or do we live in a society that only and always talks about (food) blogging in the context of success, fame and fortune!

''So and so left their boring 9-5 desk job to blog professionally and now is on the cover of Delicious Magazine.''

''Or such and such worked as a checkout girl and now blogs full time, with a following of 500,000 to boot and a sandwich at Pret a Manger named after her.''  

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instagram tricks, Creative business, food blogging, food photographyK J Espinel
SHOULD YOU USE FILTERS ON INSTAGRAM?
SHOULD YOU USE FILTERS ON INSTAGRAM?

NOTE: This blog post is part 9 of my INSTAGRAM SERIES - content all about helping YOU manage your way around instagram. In the INSTAGRAM SERIES I've already written about why instagram LIVE may be the new way to SERIOUSLY increase your reach and engagement, why you're losing followers (and what to do about it), and why the instagram hack should be a warning to us all. Just click here to find all the other parts in the series. Now on with today's post...

If you follow my blog and my instagram, you'll know that I'm LIVE on instagram every Sunday from 7pm - 7.15pm sharing photography and styling tips as well as answering YOUR instagram related questions. One of the questions that arose during the first LIVE photography tutorial was whether I use filters on my instagram and what my thoughts were filters in general.  

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instagram tricks, creativity, food photography, Creative business, food bloggingK J Espinel
IS INSTAGRAM LIVE THE NEW WAY TO INCREASE YOUR ORGANIC REACH AND ENGAGEMENT?
IS INSTAGRAM LIVE THE NEW WAY TO INCREASE YOUR ORGANIC REACH AND ENGAGEMENT?

NOTE: This blog post is part 8 of my INSTAGRAM SERIES - content all about helping YOU manage your way around instagram. In the INSTAGRAM SERIES I've touched on subjects such as why it is going to get even harder for bloggers to get noticed on instagram, why you're losing followers (and what to do about it), and (the popular and upbeat) simple tips to enjoy instagram (despite the algorithms). Just click here to find all the other parts in the series. Now on with today's post...

I recently asked those who follow me on instagram to tell me what they are struggling with most on the social media platform; ENGAGEMENT and REACH came up again and again. Since the change in algorithms last year it's become so much harder to connect with your audience organically, which totally sucks right?! I hear you ;). But rather than dwell on the inevitable and unchangeable, I thought it would be interesting to try and come up with a few ideas on how best to beat the algorithms and extend your organic reach!

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instagram tricks, Creative business, creativity, food blogging, food photographyK J Espinel
3-DAY FOOD STYLING AND FOOD PHOTOGRAPHY WORKSHOP WITH TWIGG STUDIOS
3-DAY FOOD STYLING AND FOOD PHOTOGRAPHY WORKSHOP WITH TWIGG STUDIOS

In September, Aimee from Twigg Studios and I taught a 3-day food styling and food photograpy workshop in my home 'studio' in London. It followed on from our 3-day workshop which we taught back in March this year; we enjoyed it so much we decided to do it all again and am I glad we did; we had SUCH a good time.

So much so that we thought it would be nice to have YOU take a look at what went down, just in case you're thinking about attending one of our food photography workshops in the future ;). Ok then, without further ado, let's get stuck in, shall we?

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creativity, food blogging, food photography, food styling, Creative business, food photography workshopK J Espinel
IS INSTAGRAM CHANGING TO A FOUR ACROSS GRID? (AND WHAT THIS MEANS FOR YOU AS A CREATIVE)
IS INSTAGRAM CHANGING TO A FOUR ACROSS GRID? (AND WHAT THIS MEANS FOR YOU AS A CREATIVE)

NOTE: This blog post is part 7 of my INSTAGRAM SERIES - content all about helping YOU manage your way around instagram. In the INSTAGRAM SERIES I've touched on subjects such as why you're losing followers (and what to do about it), how to grow your instagram following and (the popular) simple tips to enjoy instagram (despite the algorithms). Just click here to find all the other parts in the series. 

Now I admit that today's topic IS INSTAGRAM CHANGING TO A 4-ACROSS GRID? Isn't half as juicy as last time's offering. However, considering the outrage (yes, really!) the possible change in grid layout has caused among the creative community, I felt it was worth writing a quick note about.

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instagram tricks, Creative business, food photography, food bloggingK J Espinel
HOW INSTAGRAM IS TRYING TO GET RID OF (FOOD) BLOGGERS (AND HOW YOU CAN ENSURE YOU SURVIVE)
HOW INSTAGRAM IS TRYING TO GET RID OF (FOOD) BLOGGERS (AND HOW YOU CAN ENSURE YOU SURVIVE)

NOTE: This blog post is part 6 of my INSTAGRAM SERIES - content all about helping YOU manage your way around instagram. In the INSTAGRAM SERIES I've touched on subjects such as why you're losing followers (and what to do about it), how to grow your instagram following and shadowbanning. Just click here to find all the other parts in the series. Now on with today's post!

I agree HOW INSTAGRAM IS TRYING TO GET RID OF (FOOD) BLOGGERS is somewhat of a provokative blog title, but in essence it's the only way to escribe what currently happening in the mysterious world of instagram. And though the title is tongue in cheek of course, I'd dare say today's blog post is by far my most 'serious'. So, if you're a full-time blogger or someone considering making blogging your career then please read on!

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instagram tricks, Creative business, food blogging, food photographyK J Espinel
5 SIMPLE WAYS TO ENJOY INSTAGRAM (DESPITE THE ALGORITHMS)
5 SIMPLE WAYS TO ENJOY INSTAGRAM (DESPITE THE ALGORITHMS)

Welcome back to the fourth and last part (for now!) of the INSTAGRAM SERIES during which I've touched on topics such as why you are losing followers on instagram, the 3 real reasons your instagram account is not growing and instagram travel photography tips for beginners. This week we'll be looking at 5 simple ways to enjoy instagram despite the algorithms. Out of all the instagram tips I have shared on the blog so far, I'm most excited about this topic and hope you will be too...

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instagram tricks, food blogging, Creative business, creativity, food photographyK J Espinel
3 REASONS YOU ARE LOSING INSTAGRAM FOLLOWERS (AND WHAT TO DO ABOUT IT)
3 REASONS YOU ARE LOSING INSTAGRAM FOLLOWERS (AND WHAT TO DO ABOUT IT)

Welcome to part 2 of my INSTAGRAM SERIES all about improving your photography, manoeuvering your way around instagram and growing your blog traffic. In part 1 I provided 5 tips on making your travel photography on instagram stand out and this week we're looking at the top 3 reasons you are losing instagram followers.

It's so frustrating, right? You're posting your best pictures and are still losing instagram followers by the bucket load. You've not changed your photography and are posting great content, though somehow your followers are leaving your instagram account in droves and you can't figure out why. Despite your best efforts you can't seem to gain traction and grow your instagram following. Confusing and frankly a tiny bit upsetting, isn't it? 

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instagram tricks, Creative business, food blogging, food photographyK J Espinel