In today’s episode (20) of The EAT, CAPTURE, SHARE Podcast, I’m speaking with brand designer, educator, podcaster and brand strategist Bonnie Bakhtiari. We talk about how colour theory and the colour wheel can help you define and craft your brand identity, blog and instagram presence with intention and heart. Here’s what else you can expect from today’s episode …
Bonnie explains what the colour wheel is and how it is used in brand design
Bonnie notes how important colour choices are in reaching your ideal audience
Bonnie outlines how colour psychology can help you find the colours that are right for your logo and brand
We debate whether instagram has made us all afraid to play with our creativity and step outside our brand colours and brand identity
Bonnie reveals what colours are currently popular and how to stay on top of trends