Posts in Creative business
ARTIFICIAL LIGHT OR NATURAL LIGHT, WHICH IS BEST FOR FOOD PHOTOGRAPHY?

The question whether natural light or artificial light is better for food photographers eager to create the most gorgeous food photos, is a difficult one to answer. While natural light is my preferred personal choice as it pulls most at my heart strings and holds undeniable charm for me, after a decade of professional experience as a food photographer, I’ve come to deeply appreciate and love the beauty, versatility and reliability of artificial light. It’s made me realise that lighting preferences are inherently personal, requiring thoughtful deliberation and deep consideration of each photographer’s individual and creative needs.

In this blog post I’ll highlight some key differences between the two lighting choices for food photographers, so you can ascertain whether natural light, artificial light or a blend of both, suits you best!

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RECAP: LONDON FOOD PHOTOGRAPHY, FOOD STYLING & VIDEOGRAPHY WORKSHOP 2024

As food photographers, food bloggers and food content creators now is the time to broaden your skill set, explore creativity beyond photography and take videography seriously! That’s because, not only has the social media landscape changed dramatically since the pandemic requiring you to post more versatile content on your own channels, but brands now also want and need food photos and short form video content when working with food content creators like you. The good news is that this means that more collaboration opportunities for those who can deliver on all fronts, await!

So with this in mind and having seen our own client requests for content expand, my co-teacher Silvia and I knew we wanted to once again share our knowledge about how to create better and more engaging food content in our 2-day in-person London food styling, food photography and short form videography workshop!

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THE VINEYARD TASTING ROOM AND HOTEL

This past weekend I had the absolute honour to be invited on a PR trip to the stunning 5 star Vineyard Hotel and Spa in Berkshire, UK. Having generally shied away from hotel and travel collaborations for most of my career as a food photographer and content creator, 2024 felt like the right time to take the leap and try something new! And I’m delighted that I did and that I challenged myself and said yes to this wonderful opportunity….

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LONDON SHORT FORM FOOD VIDEOGRAPHY & STYLING WORKSHOP 2024!

After the success of last year’s workshop, Silvia and I are back to host another London food styling, content creation and videography workshop this season!

March 22nd and 23rd, 2024, I’Il be teaching all I know about food styling, finding your style, visual story telling, building a versatile content portfolio and videography together with talented food photographer, stylist, videographer and friend, Silvia Bifaro!

If you’re an intermediate food photographer who is confident working with natural light and shooting in manual mode, but keen to up your game, and diversify your portfolio and content creation skills, then listen up!

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THE BEST PHONE CAMERA TRIPODS - A REVIEW FOR FOOD CONTENT CREATORS

If, like me, you use your phone camera to create short form food video content and you are eager to up your game, a tripod is an ESSENTIAL tool you need to ensure your footage is ace. Because who wants to see shaky content? I use four different tripods on a regular basis, and today I am sharing an honest review of each, so you can ensure you get the one that best suits your needs. 

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GIFT GUIDE FOR FOOD PHOTOGRAPHERS AND FOOD CONTENT CREATORS 2023

It’s that time of year again where we get to make a wish list and spoil ourselves or the food photographers and food content creators in our lives rotten! To take the pressure off finding the perfect present, I’ve curated a gift guide ideal for food photographers, food content creators and food bloggers! I hope there’s something here that’s just right!

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BEHIND THE SCENES OF OUR ADVANCED FOOD PHOTOGRAPHY & VIDEOGRAPHY RETREAT, FINLAND 2023

Last month, I had the absolute honour of travelling, once again, to one of THE most beautiful places I know, - the Finnish Archipelago. It’s there that I got to teach our yearly 4-day advanced food photography, food styling, visual story telling and videography retreat together with food photographer, cookbook author and videographer, Viola Minerva Virtamo!

In today’s blog post I’d love to share some images and the behind the scenes details from the retreat with you! Sound good?

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HOW I TRANSFORMED A SMALL ROOM INTO A HOME OFFICE & PHOTOGRAPHY STUDIO

The way we live and work has completely changed over the last decade! Whereas before, going into an office from 9-5 was common place, now more and more people - myself included - are working from home full time. In part this is due to the pandemic and the seismic shift it brought about in the workplace. However it is also because with the rise of social media, many more people have had the opportunity to build small creative businesses and work for themselves at home.

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