Today I'm writing about food on instagram, why simplicity in food is everything and why I do what I do as part of my 3-day Saveur Awards countdown. However, if you're here for the delicious vegan tofu satay recipe, I don't blame you. Just scroll down to the very end to find what you're looking for ;).
WHEN INSTAGRAM BECAME THE HOME OF FOOD PORN
When Instagram launched in October 2010 it was all about sharing instant shots of yourself in the here and now. Think polaroids for the online, digital age. Posting candid, real shots is exactly what instagram pioneers did, that is, until they didn't anymore.
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